Growth strategy for a leading Israeli retail group

• Business Dilemma:
  The group had difficulty to grow for several years due to weak brand perception and increasing competition. The group was also struggling with growing operating expenses causing a decline in its profit margins. In light of these challenges, the group approached TASC in order to develop a new growth strategy.

• Process:
  The project included a thorough research and analysis phase including local and international market analysis, customer segmentation and an in-depth review of the group’s activities and assets. The strategic alternatives were developed with three main goals in mind:

• Increasing current retail activity
• Strengthening the competitive positioning
• Developing future growth alternatives. The strategic alternatives were prioritized and a robust business plan was built for the chosen strategy.

• Strategic solution & impact:
  The group implemented the recommended strategic plan which led to a significant increase in revenues. In addition, TASC accompanied the M&A process of purchasing an eCommerce platform, which today is responsible for a substantial portion of the retailer’s growth.

For more information: Ilan Schory, Ilan.Schory@tasc-consulting.com